Our aim in the food and beverage industries is to shift from artificial ingredients to natural ingredients because of health concerns and use the proper technology to automate the food production process.
We are pledging to remove artificial ingredients from products. Consumers are more concerned about healthy ingredients products. We want to be very clear that all problems are easily solved, as different ingredients require different reformulations. Finding natural blues and greens have proven too difficult, so many General Mills are doing without them. As noted in a recent Food Dive feature, the color and taste is getting critical to identify the natural ingredients.
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