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Herrenknecht — Pioneering Underground Together | G2EDGE Case Study

Pioneering Underground Together

In 1975, a young German engineer named Martin Herrenknecht started alone with one bold idea — to build better machines to dig tunnels. From that small office, he shaped a global leader in tunnel boring technology.

From one engineer’s vision to a worldwide partner in underground construction.

Early Years & Foundation

The journey began in 1975, when Martin Herrenknecht opened a small office with limited resources but a big vision. With emotional and financial support from his mother, he overcame early challenges and built momentum.

Two years later, he founded Herrenknecht GmbH in Germany — transforming his independent effort into a growing engineering company driven by innovation, teamwork, and resilience.

Engineering Focus — The Underground

Herrenknecht’s philosophy was simple yet powerful: focus on one clear field and own it completely — The Underground. By specializing in mechanized tunnelling, the company became synonymous with TBM technology that works across all ground conditions and diameters.

Focus and engineering excellence turned Herrenknecht into a global benchmark.

From One Office to a Global Network

Early on, Herrenknecht expanded abroad, establishing subsidiaries and service networks to support contractors close to project sites. This decentralized model ensured that machines, parts, and experts were always within reach.

Over time, the company added new capabilities — formwork systems, navigation tools, and digital monitoring solutions — to keep tunnelling projects safe, precise, and on schedule.

Technology & Breakthroughs

Herrenknecht machines achieved record-breaking tunnelling projects worldwide, introducing technologies such as Mixshield systems for complex geology and pressure-balanced boring.

Each project became a learning loop — every tunnel improving the next machine’s safety, reliability, and efficiency.

Every project teaches the next one.

The Human Brand — “YOU” Campaign

The brand evolved from a machine manufacturer to a people-centered engineering partner. The “YOU” campaign showcased real workers — operators, electricians, surveyors, data technicians — who keep cities moving beneath the surface.

This storytelling built emotional connection, boosted employer reputation, and demonstrated genuine appreciation for the teams behind every tunnel.

Underground first, people first.

Why the Strategy Works Globally

  • Clear Specification: Focus only on tunnelling — complete vertical coverage.
  • Global Support: Local subsidiaries, service centers, and spare parts near every project.
  • Visible Proof: Landmark tunnels recognized by the public and industry alike.
  • Digital Layer: Connected tools, data portals, and project dashboards.
  • Human Brand: The “YOU” stories build trust in a high-tech industry.

Direction to 2035 — Moving Forward

Based on public information and industry trends, Herrenknecht’s path to 2035 emphasizes innovation, sustainability, and digital integration. The company continues to evolve as an ecosystem partner — connecting technology, people, and performance under the motto “Pioneering Underground Together.”