Some of San Francisco’s tech reporters were planning on attending a happy hour at House of Shields on Monday night, but organizers had to cancel it because so many of the guests were headed to Seattle.
It’s been eight years since Microsoft captured journalists’ and consumers’ imagination like this (With the HoloLens). We all flew north to see the unveiling of Prometheus, Microsoft’s specialized version of the artificial intelligence that powers the wildly popular ChatGPT. Prometheus will be integrated into the software giant’s Bing search engine, its Edge browser, and eventually, its entire line of business products.
In an address to a crowd of about 100 journalists and industry analysts, Microsoft executives demonstrated how Prometheus could instantly plan an itinerary for a family vacation to Mexico City, or tell you how to substitute an egg in a recipe, all without ever having to visit a web site.
Microsoft expects its new browser and search engine to instantly compete with Google, which rolled out its own answer to Prometheus, named Bard. Bing, which has never been able to steal significant market share from Google search, will become more powerful with the Prometheus artificial intelligence.
“The race starts today,” Microsoft CEO Satya Nadella said.